E4 Research

E4 is a popular TV channel set up in 2001 in the United Kingdom. The main idea for E4 is the 'E' stands for entertainment and the four is the channel number. The main target audience is for 15-35 year olds. The.The channel broadcasts TV programmes such as 'how i met your Mother'  and 'The Inbetweeners'.  Both very popular and successful programmes watched by millions nationwide. Alone 'The Inbetweeners' has pulled in over 3.7 million viewers. 'The Inbetweeners' is one of the most popular TV shows on TV due to the large popularity of Programmes for young ages. Other TV shows on E4  include:

 The Cleveland Show, The O.C., Smallville, Veronica Mars, Everwood, What About Brian?, Desperate Housewives, 90210, One Tree Hill, Ugly Betty, Scrubs, Rules of Engagement, The Big Bang Theory, 2 Broke Girls, Revenge, Friends.

Horror Movie Opening Ideas

The mansion is an old heritage site and the building is abandoned, but not completely! The building is haunted by its previous owners which was royalty. But they were killed when a psychotic man wielding a knife invaded the massive building and killed everyone.

30 years later a photographer explores the off limit building to try and take creative pictures. During the photo taking he can hear noises out in the distance, but still in the mansion. He carries on taking pictures but some have blurred effects of a ghost, but he thinks it was just camera shake. The mansion is haunted by the killer and weeping of the people who were killed, the photographer can hear the cries of the people before they were killed.

The scene starts with a person running out from a room from loud noises with an over the shoulder shot, breathing heavily. Then goes into a fade in, fade out transition where the next clip is the mansion doors wide open with leaves blowing through it in slow motion. A voice over whispers, ‘here you are…now what?’ The music loudens with a rush of wind and again we see the person but with a close up of the side of their face breathing heavily once again. Then you see a hand grab around the corner of a wall by the top of the mansion stairwell and quickly retreats after the audience notices it. Then it ends. Shadows could be used as an eerie effect.

Pan: Action Adventure

The Movie advert for Pan shows us that the movie is in the action adventure genre, but in a sub-genre called Swashbuckler, fantasy or quest, which is mostly on the adventure side. The main conventions in the advertisement show spectacle when the flying pirate ship is floating through the sky and hovering what seems to be a giant quarry in 'Neverland'. There is also a sense of Suspense and Jeopardy as the main protagonist, (the boy) is captured and taken onto the pirate ship and when he seems to be taken or held by some other antagonists. The main character is not represented as a typical hero as he is young and may be depicted as quite useless and weak in situations that are shown in the advert. At the start he does show some signs of going against the rules as he seems to be in an orphanage and he drops he bowl on the floor with food splashing out of it onto the stone surface below, he shows strength and confidence when he is not scared about the consequences that may follow after him misbehaving. Although he may not look like a stereotypical hero you may see in other movies, he has the qualities of a hero such as inner strength and courageous.

Link to Slideshare Power Point

http://www.slideshare.net/AlastairSimpson/bacon-and-legs

Here is the link to my slideshare power point

Spy Kids Extract Analysis - Stereotypes

There are some stereotypes in this extract such as the spies who are the main stereotype of this film. We see both of the spies throughout the extract continuously changing in disguise and using high tech gadgets that we could only believe would be from the future. We also see throughout the extract amazing stunts and accuracy that we could only think they were people different from our normal everyday person. Race and nationality is not stereo typically represented in this extract as there are different ethnicity throughout it like at the wedding there are different people with different nationalities, and they are not seen as very stereotypical. Love and marriage are not stereo typically shown in this extract as when the two spies were keeping in contact, they stayed well away from each other which isn't what you would do when you loved someone, but this also ties in with the spies and having a secret identity. Gender stereotypes are not shown in this extract as the men and women are shown equally as there are two spies; one man and one woman who share the same abilities. But when the dark Apache helicopter fly over with the menacing formation and overall colour of the scene gender stereotypes are not shown here either.

Fragrance Advert - Liberte

This was my first design and draft for my Fragrance advertisement which was a rough idea for the fragrance and was the main ideas for the advert at the start.

This was my second design. Here I changed the tag line and I didn't have the words crossing over and following the line of the tree. I also increased the size of the title and I filled the bottle with colour to make it look like the perfume is inside of the bottle. I also changed the name of the bottle as I realized that 'Freedom' was not the name of the fragrance, 'Liberte' was. 

This was my third and final deisgn. Here I changed the title and made it bigger and also changed the place it was in. I also changed the slogan as the other one was not that good and I also changed the position of that. I also altered the place of the perfume bottle to make it more to the right hand side. Then I made the person bigger to take up more of the advertisement and to be the same proportion as the rest of the picture.

My target audience is young men aged 15-25  who like exploration but are used to the upper class life. This fragrance is where higher life meets Wildlife and this appeals to men in this area and to other men who want to feel free. It may capture some peoples attention because the background picture is very detailed and shows a great representation of wildlife. The sun shining through the trees will capture peoples attention because it is bright and the lens flare also adds to the affect. The area around in the picture shows emptiness and tranquility which also shows a characteristic of the word 'Freedom' or 'Liberte' in French.

Lynx Apollo Campaign Advertising

'Nothing beats an Astronaut'

Our ambitious project is to send people into space using our deodorant and shower collection, of Lynx Apollo

We want to embrace the customers in a scent which makes them feel as cool as an Astronaut

Our project is to make people use Lynx Apollo and make them feel like a real hero